Keyword Research
SEO balancing act
Search engine keyword research is another SEO balancing act. We want traffic, but keywords or key phrases that generate a high volume of traffic tend to be highly competitive.
Web mammoth
That's no problem for us, all we need are time and resources and we can punch up to the weight of any web mammoth, but we would normally have to be less ambitious to match a less ambitious budget. It is an art to know where the line is between ambition and caution is.
Have our cake and eat it
One way to have our cake and eat it is to nest competetive keywords within less competetive key phrases. for instance 'keyword research' is highly competetive with over 43 million sites competing in Google alone. However 'search engine ranking keyword research' combines different key phrases into one long key phrase that is competing for less, has a more modest amount of traffic, yet might give me more chance of a result.
contact us for a quote
We'll see, come back next week and find out. meanwhile contact us for an SEO quote, we'll send you a list of keywords to match your budget if you choose us as your SEO firm.
